ACRO Global Tourism Marketer
Technical Search Engine Optimization
Technical Search Engine Optimization (SEO) will improve the Google search rankings of your web pages by analyzing, upgrading and fine-tuning to make them more accurately indexed - and also improve the experience your website provides for users.  Find out more.
Slim majority of Americans say they will take a leisure trip in the next 3 months
By
25 February 2021

Share This Article

Destination Analysts

Travel market researchers Destination Analysts reported Monday in their latest American Travel Update that a record high (since March 2020) 52.9% of Americans surveyed said they plan to take a leisure trip in the next 3 months, and 83.5% say they have at least tentative travel plans right now.

Other positive quantitative findings include:

  • 44.2% expect the coronavirus situation in the US to get better or much better in the next month.
  • 60.2% are in a "readiness state of mind" re travel.
  • Half of American travelers expect to be comfortable at commercial outdoor venues and attractions by July.

However:

  • 45.3% prefer generally to avoid travel.
  • 45.7% still perceive travel and leisure activities to be unsafe.
  • 46.5% refuse to travel until vaccines are more widely available.
  • 48.3% agree that they don't want tourists in their communities.
  • 48.7% agree that travel should be for essential needs only.
  • 52.2% are deeply concerned about the impact of COVID-19 on their personal finances.
  • 63.2% say they will avoid conferences and conventions.

The majority of Americans believe they will be vaccinated against COVID-19 by this summer.

That's the key to all of this, isn't it?

But, related: a new Ipsos poll finds that 24% of Americans say that after receiving the COVID-19 vaccine they will behave as they did pre-pandemic without regard to how anyone else feels about that.

24% is a big number.

Will those 24% screw up travel for the rest of us? Stay tuned for updates.


David Boggs President/CEO ACRO Global|Publisher Tourism Marketer
David H. Boggs
President/CEO
ACRO Global
Publisher
TourismMarketer

View David Boggs's profile on LinkedIn

Google Certifications - David H Boggs
Subscribe to my blog


Rating
5/5 based on 1 vote.
Show Individual Votes
Views 204 views. Averaging 204 views per day.
Related Articles
Post Reply


Quick Reply
Your Name:
Your Comment:


You may use BB Codes in your message.
Spam Prevention:

Previous Article | Next Article