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Tourism Toronto and Expedia begin Phase 2 of #TorontoStopover campaign
07 November 2018 (Edited )

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Tourism Toronto and Expedia, partnering with Air Canada, have launched the 2nd phase of their #TorontoStopover promotion which aims to induce Americans and Brits to plan trips that involve a stopover in Toronto - "Canada's Downtown" - with no additional transport expense.

Per Expedia, Phase 1 of the campaign resulted in a 130% increase in stopover bookings, and a 15% increase in Toronto hotel demand.

David Boggs President/CEO ACRO Global|Publisher Tourism Marketer
David H. Boggs
ACRO Global

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