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Targeting US helps boost Nova Scotia tourism in 1H2016
10 August 2016 (Edited 10 August 2016)

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Tourism Nova Scotia reports an increase of 8% in numbers of overnight visits from outside the Province in the first half of 2016 compared with Jan-Jun 2015.

Visits from the USA increased by 12%, due at least in part to geotargeted marketing.

Total 2016 Nova Scotia tourism revenues are projected to be $2.5B, on par with 2015.

See their media release.

David Boggs President/CEO ACRO Global|Publisher Tourism Marketer
David H. Boggs
ACRO Global

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