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PEI Tourism tweaks Come Find Your Island theme for 2018 [VIDEO]
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02 March 2018 (Edited )

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David Boggs President/CEO ACRO Global|Publisher Tourism Marketer
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David
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Posted 03 March 2018:

The 2018 campaign includes a new visitors' guide, TV and radio commercials, digital and social-media advertising, and transit and billboard advertising in major Canadian cities and airports.

The Crown Corporation Tourism PEI has an annual marketing budget of $4M.

In 2017 PEI had 1M+ overnight stays for the first time.

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