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  1. ACRO Global Tourism Marketer Articles
  2. Europe
  3. UK & Ireland
  4. Tourism Ireland kicks off 2018 with TV campaign in Germany
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David Posted 10 January 2018:

Campaign running on German national and satellite TV networks and online travel and news shows in January-February is expected to reach 17.2M people.

Highlights include videos of Wild Atlantic Way, Ireland's Ancient East, Northern Ireland, Dublin, Belfast, Waterford.

Germany is Ireland's #3 international market.

Will Tourism Ireland be able to offset the reduction in visitors from the Brexit-impacted UK with additional visitors from the EU and North America?

Stay tuned.