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Visit Tampa Bay running $250K digital billboard campaign in London
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04 February 2019 (Edited )

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Visit Tampa Bay

Teaming with Visit Florida and the Bradenton CVB, Visit Tampa Bay has launched a digital billboard campaign across 29 boroughs of London.

Visit Tampa Bay - which is funded from the Hillsborough County 5% bed tax - and the Bradenton CVB each invested $75K in the project, the $100K balance coming from Visit Florida.

Social media and travel-trade promotions supplement the billboards.

The UK is Florida's #1 overseas market, #2 international market after Canada.

Looks like we should add Florida to the list of non-EU holiday destinations that are taking share from Spain, Italy, etc. in 2019.


David Boggs President/CEO ACRO Global|Publisher Tourism Marketer
David H. Boggs
President/CEO
ACRO Global
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TourismMarketer

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